PENDAMPINGAN PENINGKATAN KETERAMPILAN KEWIRAUSAHAAN BAGI MASYARAKAT DESA BURANGKENG MELALUI PELATIHAN USAHA PRODUKTIF

Abstract

This community service activity aims to improve the entrepreneurial skills of the Burangkeng Village community through productive business training. The main problems faced by the community include limited understanding of entrepreneurship, business management, and product marketing strategies. The methods used in this activity consist of counseling, training, and direct assistance to the community. The materials provided include basic entrepreneurship concepts, business planning, simple financial management, and product marketing strategies. The results of the activity indicate an improvement in participants’ knowledge, skills, and motivation to develop productive businesses independently. This activity is expected to encourage income growth and sustainable economic independence for the Burangkeng Village community.